The Motu Trails

Why On-Page SEO Is Vital

On page includes optimizing the titles, descriptions, content, tags and other factors that make up your website's structure, to make your web pages easier to find and sort by the search engine spiders.

In the past, this was considered indispensable for online marketers in order to gain high authority in page rank for search engines. However, changes to search engine algorithms, especially in Google, have taken over last year's focus on backlinks and so-called off-page SEO.

Some critics have almost gone so far as to point out that On page SEO is out of date because some time is busy with Google's internal linking service. Google decided to address the problem of "unwanted" websites face-to-face and began to look more closely at the quality of the content on the page.

Benefits of having an on-page SEO

The benefits of focusing on on-page SEO include:

* Control is with the website owner. With off-page SEO, online marketers must connect to other sites of the same place, hoping that these individuals will link them. With on-page, they have more control over their page rankings.

* Less burden on the website owner. off-page SEO can be time-consuming and requires constant work so that the website can achieve and maintain page rankings. Using on-page SEO, after optimizing your pages, you can just leave this alone as long as you have optimized search engines correctly for the first time.

* Your web pages become more focused. Using the right keywords in your headlines and body text, even a glance on your website can make both search engine spiders and site visitors understand what your website is about right away.

* Less focus on competition. If you've tried off-page SEO, you know it looks like you're running a marathon. You have to connect to other sites from your own place to try to get back-links, but at the same time, you are fully aware of the fact that some of these sites are actually your competitors when it comes to traffic and even sales. With on-page SEO, you become more focused on the content of your websites, and less on your competitors. This allows you to increase interest in your website so you can monitor changes and make changes that will improve your ranking.

Posted on Tue 05 June 2018
by Vera
in misc Tagged